If you’re thinking about buying or selling a home, you’ll need to know what’s really happening with home prices, mortgage rates, housing supply, and more. That’s not an easy task considering how sensationalized headlines are today. Jay Thompson, Real Estate Industry Consultant, explains:
“Housing market headlines are everywhere. Many are quite sensational, ending with exclamation points or predicting impending doom for the industry. Clickbait, the sensationalizing of headlines and content, has been an issue since the dawn of the internet, and housing news is not immune to it.”
Media Sells a Product
Unfortunately, when information in the media isn’t clear, it can generate a lot of fear and uncertainty in the market. As Jason Lewris, Cofounder and Chief Data Officer at Parcl, says: “In the absence of trustworthy, up-to-date information, real estate decisions are increasingly being driven by fear, uncertainty, and doubt.” See Jay’s comment above: “Clickbait, the sensationalizing of headlines and content, has been an issue since the dawn of the internet, and housing news is not immune to it.” We know that the media is a business. Their goal is to get readers, watchers, and listeners. The way to do that is to scare us. And they’re good at it. When I take in new information, I always think about the source. Who is providing the information? And what is their goal? That process will help you think clearly when you can separate yourself from the excitement of the headline.Get an Expert
But it doesn’t have to be that way. Buying or selling a home is a big decision, and it should be one you feel confident making. To help you separate fact from fiction and get the answers you need, lean on a local real estate advisor. A trusted expert is your best resource to understand what’s happening at the national and local levels. They’ll be able to debunk the headlines using data you can trust. And using their in-depth knowledge of the industry, they’ll provide context so you know how current trends compare to the normal ebbs and flows in the industry, historical data and more. Then, to make sure you have the full picture, they’ll tell you if your local area is following the national trend or if they’re seeing something different in your market. Together, you’ll use all of that information to make the best possible decision for you. After all, making a move is a potentially life-changing milestone. It should be something you feel ready for and excited about. And that’s where an agent comes in.Bottom Line
If you have questions about the headlines or what’s happening in the housing market today, let’s connect so you have expert insights and advice on your side.The above real estate information, CONFUSED ABOUT WHAT’S GOING ON IN THE HOUSING MARKET?, was provided by Vicki Moore, a realtor specializing in home sales from Pacifica to Pescadero, including greater San Mateo County.
Vicki can be reached via email at vicki@callvicki.com or by phone at 650-888-9268. Vicki has helped people move in and out of many San Mateo County homes for the last 25 years.
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